During our structured and customised workshop sessions, we work with you to discover what your customers are really buying from you when they engage your business (hint: it’s not your products or services). Our approach will uncover your competitive advantage within the market and reveal effective ways to connect with your audience through your marketing materials and messaging.
SET YOUR INTENTION! – DEVELOP YOUR STRATEGIC INTENT
WHO ARE YOU? – DEVELOPING YOUR BRAND'S PERSONALITY
WHAT’S YOUR STORY? – DEVELOPING YOUR NARRATIVE
WATCH YOUR TONE! – DEVELOPING YOUR BRAND'S TONE OF VOICE
Our common-sense approach focuses on listening, understanding, encouraging and guiding. If we think you are on track and doing a great job, we’ll say so. If we can see areas to improve, then we’ll provide those recommendations and help you plan the implementation. We will often challenge you and give you homework to do, but that’s all part of building a better business.
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